RTMA

Ricetag is an android-based application designed to classify rice based on their varieties and grading categories. This mobile application is targeted towards farmers, consumers, and traders. Its primary aim is to address the issue of asymmetric understanding regarding rice quality, which often impacts selling prices. The principle underlying this application is non-destructive analysis, wherein rice samples are analyzed based solely on their appearance, without altering the samples' composition. Ricetag provides information on the degree of milling, rice variety, and distribution of mixed grains. This innovation provides users with information into rice quality, which is typically influenced by factors such as the degree of milling, rice varieties, and the type of mixed grains present."

The application uses image-processing technology, wherein each individual varieties and grade of grain has been captured and recorded. Linear regression is then employed to validate the conformity of the data. When this application is activated then image captured by the mobile phone camera confirmed the similarity of the data. This advanced technology non-destructive test/analysis achieves a detection accuracy of up to 90%. Moreover, it has the potential for further enhancement and expansion beyond rice to encompass other agricultural commodities (such as roasted coffee bean, Cacao bean )

This application is open for public and free for user. This application gain profitability from advertisement from the third party. The adds are related to the food and agriculture and consumer goods. The second business model is embedded into existing online non-destructive analysis (test) devices.The rising demand for rice consumption creates the importance of maintaining high-quality standards. 

By ensuring transparency and accuracy in information regarding rice quality, consumers, traders, and farmers can collectively reduce energy consumption and minimize food waste throughout the supply chain. With farmers understanding the quality of their grains, traders can categorize prices accordingly, and consumers can make informed choices based on affordability and accessibility.

Farmers and consumer awareness of the rice quality minimize the food waste and food loss. The consumers can adjust the affordability based on the quality. This application can avoid mixed grain fraud that leads to un-trusty to the seller. This apps have features degree of milling that can informed consumers that they need certain degree of milling. As we know that degree of milling reflects that amount of dietary fibre availability in grains, this could lead for better dietary intakes.